Is Seth Rollins a face or heel?
A heel who is loved by the fans. This is counterintuitive I know, but actually the crowds like to be "smart" nowadays and side with the heels. Kevin Owens is a heel and he is getting big pops. I did think it was funny when Rollins called the Universal Title "glamorous" or something to get heat with the audience bc it was so obvious what he was trying to do.